Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
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Brand Manager

Brand Manager is a person who has marketing responsibilities to develop and execute marketing programs.
Amer Group Holding Company | Heliopolis, Cairo | 11.09.2011

Brand Manager is a person who has marketing responsibilities to develop and execute marketing programs that increase brand identity and brand awareness of a company or product.

- Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market.

- Define product strategies and road maps.

- Research and determine product weaknesses and areas to be modified.

- Develop effective product positioning in the market.

- Conduct competitive strategic analysis, consumer segmentation, and consumer insight development.

- Develop mid-term plan and financial analysis.

- Launch and oversee advertising and media planning.

Job Qualifications:

- 2-3 years experience in same position (Advertising/ communication experience).

- Excellent command of English.

- Strong Interpersonal and Communication skills.

- Dynamic and Proactive.

- Results oriented.