Latest news
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Online channels that can bring you more customers
Digital channels are becoming the most important tool for drawing the attention of interested parties to your products, but their prices are rising.
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5 key facts about Egypt's new capital gains tax
The new tax will be applied starting from March/April 2025. What is it? who does it apply to? Here are the 5 things you need to know about it.
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A deep dive into Egypt's fish market boycott campaign
The boycott campaign serves as a strong reminder of the power of collective action in holding market prices to account.
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Learn from Amazon, YouTube and TikTok how to boost your digital presence
It went from print to digital, then from text to image and now from image to video. If you want to have presence as a company, you have to use all.
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The top 5 banks in Egypt in terms of safety
The safety and reliability of banks are of paramount importance to both consumers and investors, especially in a climate of shifting dynamics.
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AI - The next game changer in email marketing for 2024
AI and automation are revolutionizing email marketing, increasing efficiency and personalization.
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How to incorporate AI into retail operations
AI can help retailers in Egypt revolutionize their operations, better serve their customers, and ultimately thrive in the competitive marketplace.
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Who are your target audience online?
72.2% of Egyptians are on the internet. Media are being replaced by influencers. What counts, however, is contact with specific target groups.
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12 Key facts about the status of Egypt's debt
As Egypt navigates the complexities of debt management and fiscal discipline, understanding key facts surrounding its debt becomes paramount.
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Here is how AI is changing marketing
The speed at which AI is creeping into everyday life is faster than it was 25 years ago when the internet crept into our world.
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5 important developments in Egypt's food exports
Egypt's agricultural export sector is now fueled by strategic initiatives and increased global demand for Egyptian produce.
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Beyond deliveries: Mrsool's targeted socioeconomic impact in Egypt
Mrsool's expansion in the Egyptian market is set to create significant job opportunities for couriers, aiming to offer 10,000 new positions in 2024.
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Using AI in the work place: Insights from a survey
Half of the respondents (51%) express a desire for AI to handle mundane, repetitive tasks in their jobs, aiming to free up time for complex tasks.
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5 things you need to know about the upcoming Egypt-EU investment conference
Mark your calendars! Egypt is gearing up to host a pivotal joint investment conference with the European Union (EU) on the 29th and 30th of June.
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Egypt ready to open world's largest textile factory in August
Nestled in the heart of Northern El-Mahallah city, this state-of-the-art facility will have a production capacity of approximately 30 tonnes per day.
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Are companies including AI in their budgets?
After the triumph of ChatGPT, companies understand that if you are not investing in AI, you are missing out.
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Here are 18 suggestions for planning new products
In today's world of rapid change, it is more important than ever to respond to customer needs at an early stage and offer innovative solutions.
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Exploring Egypt's export burden rebate program: 5 key insights
With over 1,100 companies embracing this initiative, we explore the key insights driving Egypt's export revolution.
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Hurghada goes green: A sustainable transformation on the Red Sea
Egypt's Hurghada, a coastal gem nestled along the Red Sea, is set to undergo a remarkable ecological makeover to be a sustainable living hub.
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Can governments regulate AI?
A lot has calmed down on the Internet since the Wild West days of the 1990s. Regulation is necessary, but sometimes also prevents innovation.